Animated Stupidity

Just an aside really, there was this item which drew attention to how UK animation studios where working under a severe disadvantage, compared to EU colleagues, as they receive no Government support. Here was a leading edge industry, with a worldwide repute, pushing forward vigorously the frontiers of IT exploitation, capable of growing careers for a wide range of skills from the creative edge all the way across to tradesmen. What is not to support? Well of course the chorus of me-to's when you are struggling to know where to lop yet another branch off a bloated overgrown unsustainable tree.

Then the incredible stupid short-sightedness struck me. Animation is used by a wide variety of sectors but one sector in particular, has a singularly large and voracious appetite for animation. Children's TV. Young impressionable minds, in this new ever on live-stream feed age, being fed material largely from another culture, the USofA. Material that permeates the language, roles models, ethics, racial, cultural, rich v poor every issue that weaves the fabric of the society that you are and what feel you belong to. This market then is the market our government see no role in supporting! Let market forces be the sole determiner of what TV diet our children are fed! Mind-numbing stupidity of the crassest order.